There’s been a lot of talk lately about Google hogging search traffic with zero-click searches. According to SearchEngineJournal.com, 34.4 percent of desktop searches and 62.5
It’s not easy to locate relevant and useful responses to online searchers’ queries in a fraction of a second. To accomplish this, Google’s search algorithms take
Many people are skeptical of the things they see online – and for good reason! Sometimes photoshopped pictures look more realistic than real life, catfishing
You know about on-page SEO and off-page SEO – maybe you thought you knew it all! But now that Google is trying to answer as many
Most people view Google as a sort of impartial guide to the internet, leading viewers to the websites that are most likely to answer their
In an ideal world, you would receive a personal recommendation from a trusted friend every time you wished to purchase a product or schedule a
If you know SEO, you know that Google is all about high-quality content. Whenever the algorithm changes or a new ranking factor emerges, the advice
For nearly four years now, Google’s core algorithm has benefited from a brain . . . of sorts. RankBrain is a signal that employs machine
Don’t you just love it when a website takes 30 seconds to load? The answer is no. No one likes to wait for a loading
You believe in the value of the products and services your company provides. Whether you’re selling hand-crafted dog collars, top-notch physical therapy services, or affordable
We’ve emphasized the importance of high-quality blog content time and time again. And when you picture a blog, you likely think about the text on
You might think of each webpage you create as a lovely, unique snowflake with one-of-a-kind content and exceptional style – and perhaps it is. But
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